Sydney Sweeney makes stunning appearance in second American Eagle commercial

Sydney Sweeney Already with american eagle The sexy summer campaign follows her previous role in a controversial ad for the company.

Sweeney, 28, poses for the brand’s “Syd for Short: American Eagle Jean Shorts” campaign, which launched on Wednesday, April 15. In the campaign, the Euphoria actress looked her best in a pair of blue denim shorts paired with a white shirt that hung off her shoulders.

In another photo, Sweeney wears a pair of light-wash shorts with a frayed hem. She kept her look simple in a plain white T-shirt. Sweeney smiled for the camera, showing off her glowing skin and soft makeup, which included pink lips, long lashes and a hint of highlighter. She styled her blonde bob into loose waves, giving her a more beachy look.

Elsewhere in the ad, Sweeney shows off a bit of skin while sitting on the beach in a blue crochet top.

She also starred in a campaign video in which she Wearing a denim top Her waist was tied in a knot and she wore long shorts.

“What brand am I wearing?” Sweeney said as she posed in front of a blue sky backdrop. The camera then cuts to her dancing and posing in different outfits, proving the versatility of the shorts.

“Yes, that’s the one,” she giggled. “American Eagle denim shorts.”

In a subsequent press release, Sweeney said “there’s something timeless about a great pair of denim shorts.”

“They’re simple, but they make you feel confident and together without trying too hard,” she continued.

Sweeney also opened up about the brand creating custom styles and donating 100% of net proceeds to a crisis text line to support those in need.

“Crisis Text Line is a cause close to my heart and has been a part of this collaboration from the beginning,” the actress explained. “I love knowing that when everyone wears these pieces, they are also part of something meaningful that directly helps those in need.” Fans can purchase the Syd Jen and Syd Short shoes in support of the mental health crisis collection at: AE.com.

Sweeney’s second American Eagle ad campaign comes after her first ad sparked controversy for boasting about her “awesome jeans,” showing off her beauty in August 2025, which some compared to white supremacy and eugenics.

That same month, American Eagle responded to the backlash on social media, writing: “‘Sydney Sweeney Has Great Jeans’ has always been about the jeans. Her jeans. Her story. We will continue to celebrate how everyone can confidently wear AE jeans in their own way. Great jeans for everyone.”

Sweeney later Made the event publictell Q November 2025, “I did a jeans ad.”

“I mean, the reaction Definitely a surprisebut I love jeans,” she said at the time. “I wear jeans all the time. I wear jeans and a T-shirt every day. “