Samsung is introducing a new display technology that adds a privacy screen to apps and notifications

During the Samsung Galaxy S26 live conference on Wednesday, the company introduced a new display technology that allows users to turn on the privacy mode and prevent the so-called “shoulder flooding” for each application. The display technology will provide a smart and flexible way to transfer private videos, which are overlayed on top of the mobile phone screen to reduce viewing unless you are looking directly at the phone.

As Samsung pointed out, these private videos come with trade-offs – like smaller screens or more problems when you try to show someone on your phone.

The answer is a new display technology for mobile devices that uses two types of pixels: narrow pixels and large pixels. This architecture, which Samsung calls the Black Matrix, will narrow the path of light coming from each pixel to better illuminate the light that is visible to you when you are in privacy. When turned off, the larger fixed pixel works with the narrower pixels to provide each light source.

Privacy Screens are also customizable, so you can set certain apps or notifications to activate privacy, while others are visible. For example, you can set your messaging or banking app to always be private, but leave it to other apps where privacy isn’t a concern. This flexibility also extends to notifications, specifically turning off certain notifications when viewed from the side.

Samsung says there’s also a setting for “high privacy protection,” which enhances privacy by lowering bright areas and raising dark areas.

The new display will be available on the Galaxy S26 Ultra smartphone, which also includes support for advanced and faster AI and a stable chipset.

The secret website was shown on stage on Wednesday, with developer Miles Franklin (of MilesAboveTech) showing the technology in action. In the demo, the feature appeared to work as advertised, including small objects on the screen as special notifications.

The company he had despised technology before Wednesday, but had not explained how it would be. It also noted that the feature would work with other apps, protecting users when they enter PINs, patterns, or passcodes.