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It Girls Olivia Dean and Lily Allen lead UK girl pop invasion


Paul Revere may have loudly warned, “The British are coming!” during the American Revolutionary War, but the British pop-girl invasion of 2025 is coming more quietly, one TikTok at a time.

Of course, all American stars like it taylor swift, Sabrina Carpenter and ariana grande Not going anywhere – and they still remain at the top of the charts – but up-and-comers like Olivia Dean, Raye and Laura Young are competing with them, permeating our playlists, mood boards, and Instagram feeds—and we’re not mad about it!

The latest wave of British female talent dates back to last summer, when we all described things as “so Julia” thanks to Charlie XCXGrammy Award boy. Months later, you couldn’t turn on the radio without hearing Young’s earworm “Messy,” which was circulating on TikTok before it became mainstream. (Her 2025 album later gave us another hit, “One Thing.”)

Raye’s 2024 collaborations 070 shake” and “The Escapist” introduced many Americans to the London star, but it’s her success with 2025’s “Where’s My Husband!” 》Returned alone with great fanfare. In the final months of 2025, Dean made astronomical gains, surpassing Carpenter—who she opened for short and sweet Tour — which had five songs on the Billboard Hot 100.

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Olivia Dean performs on stage at the 2025 ARIA Awards Brendan Thorne/Getty Images

And all this happened before the revival Lily Allenshe opened up about her separation from the cast, emerging from a seven-year hiatus David Harbor in album form west end girls. So what is it about these British girls that resonates so strongly? us these days?

“British artists are winning now because they are giving the culture what it craves most: raw authenticity,” Sean M. FrenchThe Host of the “Resolute Society” Podcast Tells us. “They are unfiltered, emotionally honest and fearless, in a way that cuts through the noise. Americans are drawn to them because they don’t follow trends, they set them. Their honesty, sharpness and originality dominate the charts, fashion and cultural conversations.”

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For example: lyrics like Young’s “I Pull Britney Every Week” and many of Allen’s lyrics we can’t write here.

The TikTok effect of cultural globalization also played a role in the Brit Girl invasion.

“As someone who covered artists like Raye, Olivia Dean and Lola Young while working for UK publications, I noticed that many of these artists were already ‘big’ acts, No. 1 artists, receiving acclaim in the UK before we even noticed it in the US.” Erica Campbellformer music editor Paper and the function editor is located at New ME,Tell us.

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Laura Young Nikki J. Sims/Getty Images

She noted that what TikTok and social media in general have done is give us a more global view of music. We don’t know that ‘Man I Need’ is sung by a London artist, or that ‘Messy’ is sung by a Croydon artist – we just click, listen and retweet what resonates.

She says the trend is reminiscent of the Spice Girls’ rise in the ’90s, “when we didn’t feel forced by algorithms or US charts to decide what to listen to. We just lingered on what sounded best.”

Campbell said, “Artists like Lily Allen and Charli XCX have always been original, smart and groundbreaking, and they are even more appreciated by a British culture that sees honesty, wit and cheeky lyricism as fun.”

Which means the UK has been admiring clever pop stars for longer than we have.

She explains: “We’ve just reached a point in America where we allow pop artists to sound smart and sexy and be really smart in their voices and lyrics, but when they do it, — cough, Sabrina, cough — we wonder if they’re the masterminds behind it.”

No matter how they got here, no matter what cultural trends give them staying power, us I feel lucky to live in an era where loud, proud British girls have crossed the pond.



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