How did the war in Ukraine force the Russian national team to change its shirt?

After the fall Soviet Union In 1991 and the exit of the Russian national team at this time, the Football Association ended the contract with the company”.Adidas“Germany in 1992 gave the national team clothes, which took one year.

Between 1993 and 2008, two American companies did the work: Reebok (from 1993 to 1996), then Nike (from 1997 to 2008).

Russian Bear then returned to Adidas on a long-term contract.

But when the war in Ukraine started in February 2022, the situation changed, and the German company terminated its cooperation with Russia within … Western sanctions The strict restrictions imposed in Moscow covered many aspects of life.

From 2024 until now, the players of the national team, not participating in other countries and in Europe, have been wearing history. Ukraine warT-shirts from the Russian “Yugul” brand, which is the first time he relied on home clothes.

Yugel is a company sports clothes Nascent, was founded in Moscow in 2015 by Russian-Armenian businessman Artur Movsesyan, who is the son of an athlete and a former sports coach.

The company provides clothing for the national teams of Russia and Somalia, including a few teams of Russian teams, along with Armenian Alashkert and Belarusian Dynamo Minsk.

It is surprising that the sanctions against Adidas did not end the contract with the national team RussiaInstead, the company exited the Russian market in March 2022, stopping all its stores and e-commerce across the country.

By October 2022, the company has confirmed that it will end its operations in Russia.